"Content Marketing: Making the Magic Happen" provides marketing leaders at business-to-business companies with an essential guide to operationalizing effective content marketing strategies for the post-pandemic, digital world.
Matt Bell is the founder and chief messenger of MessageUp, where he helps leaders at business-to-business (B2B) companies deliver top- and bottom-line growth by coaching them on developing and operationalizing effective content marketing strategy. He works with businesses across many verticals, from heavy industry to SaaS, and at different stages in their growth journey, from startups to established enterprises.